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“In Mavericks we’ve introduced a whole host of technology to address [the challenge of using little battery]”

June 10, 2013 @ 10:32 am by Federighi

“Mavericks is a surfing location in Northern California, USA. It is located approximately 2 miles (3.2 km) from shore outside Pillar Point Harbor, just north of the town of Half Moon Bay at the village of Princeton-By-The-Sea. After a strong winter storm in the northern Pacific Ocean, waves can routinely crest at over 25 feet (7.6 m) and top out at over 80 feet (24 m). The break is caused by an unusually shaped underwater rock formation.

Maverick’s is a winter destination for some of the world’s best big wave surfers. Very few riders become big wave surfers; and of those, only a select few are willing to risk the hazardous, sometimes deadly, conditions at Maverick’s. An invitation-only contest is held there most winters, when the waves come.”

June 10, 2013 @ 10:32 am thanks, Wikipedia!

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June 10, 2013 @ 10:30 am by Johnny Depp via Facebook

“That’s three times more than any other app store combined!”
June 10, 2013 @ 10:21 am image from Apple

Tim Cook back on. “Next, I’d like to talk about the Mac.”
June 10, 2013 @ 10:17 am by Tim Cook

“We are bringing video games to life on the floor of your livingroom”. Cras aliquam pharetra arcu. In lobortis leo nisl, et molestie erat vestibulum at. Maecenas rhoncus ullamcorper imperdiet. Aliquam quis metus cursus, eleifend est at, laoreet magna. Morbi vitae vehicula risus, ut mattis nisl. Proin euismod ac massa ut pellentesque.
June 10, 2013 @ 10:15 am by Tim Cook

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June 10, 2013 @ 10:13 am by Jackie via Twitter 

“That’s three times more than any other app store combined!”
June 10, 2013 @ 10:11 am by Tim Cook

Here, simple phrases paired with elegant visuals describe the thoughts and emotions that go into creating each Apple product.
June 10, 2013 @ 10:04 am by Apple via YouTube

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